The wait is over! Adverank’s newest AI-powered strategy modes are now live, giving self-storage operators the flexibility to choose the perfect advertising strategy for each facility. Whether you want to maximize occupancy, dominate search results, or optimize ad spend, there’s now an AI mode designed to match your business goals.
With these new AI-driven options, you have more control than ever over how your advertising budget is allocated—without the manual guesswork.
Choose the Right AI Mode for Each Facility
Not all self-storage facilities have the same needs. That’s why we’ve introduced three distinct **AI strategy modes**, allowing you to tailor your advertising approach at the facility level.
Classic Mode – The Balanced Approach
Best for: Operators who want a steady, data-driven approach to budgeting.
How it works: Classic Mode uses Adverank’s original algorithm to recommend budget adjustments based on a balanced mix of search demand and occupancy levels.
Example: If your facility is consistently hovering at 80% occupancy and local search demand fluctuates seasonally, Classic Mode will moderately recommending adjustments to ad spend up or down to maintain efficiency without overextending your budget.
Search Dominance Mode – Aggressive Market Expansion
Best for: Facilities in highly competitive areas or those looking for rapid growth and maximum visibility.
How it works: This mode prioritizes capturing the most search demand possible, recommending more drastic budget adjustments aimed at ensuring your facility appears in front of potential renters **every time they search**.
Example: Recently opened a new facility? Activating Search Dominance Mode will push your ads to consistently rank higher in search results, preventing potential customers from choosing your competitors first.
AI Mode – Predictive Budgeting & Machine Learning Optimization
Best for: Operators who want AI-powered, real-time adjustments based on past performance and react to market trends before they happen.
How it works: AI Mode analyzes the previous 90 days of occupancy trends, local market fluctuations, previous ad performance data and search demand to recommend proactive budget changes to achieve occupancy goals.
Example: If the AI predicts that demand in your area will drop next month, it might recommend a decrease to your ad spend to prevent overspending. But if demand spikes unexpectedly, AI Mode will recommend you adjust accordingly, ensuring you capture more leads when they’re actively searching.
Already an Adverank Customer? Your Upgrade is Live!
Good news—these new AI modes are already available in your Adverank software at no extra cost!
✅ Log in today to start selecting AI modes for each facility.
✅ You’ll see your new AI mode reflected in your daily recommendation emails so you can track its impact.
✅ Your current advertising strategy remains unchanged until you select a different mode—so you have complete control.
Need Help Choosing the Right Mode?
We’ve created in-depth guides to help you decide:
Have questions? Email us anytime at ask@adverank.ai! Our team is here to help you make the most of these powerful AI tools.
Start optimizing your self-storage advertising today—let AI do the heavy lifting while you focus on running your business! 🚀
