Introducing Report Hub: Self Storage Marketing’s Mission Control

Managing marketing for a large self-storage portfolio requires lots of data and reporting. Not just a customized dashboard, but the ability to slice and dice data by:

Different ownership groups.

Different markets.

Different ad strategies.

Different date ranges.

Different assumptions.

That’s why we’re building the next evolution of Adverank to focus on reporting and we’re excited to share what’s here today and what’s coming next.

Introducing Report Hub

The Report Hub introduces full customization and control of how you organize and view your marketing and facility management (FMS) data inside Adverank Cloud. 

Operators can cluster locations however they choose, without changing the underlying data.

That means you can instantly create reporting views based on:

• Ownership groups or joint ventures

• Investment partners

• Markets or regions

• Owned vs. third-party managed properties

You’re not changing the data, only the perspective.

A single location can belong to multiple groups at the same time, rolling cleanly into different reports without duplication, manually combining, or spreadsheet gymnastics.

Manage Views, Not Spreadsheets

With Report Hub, operators can switch between portfolio views in seconds, moving from a full portfolio to a specific region, ownership group, or partner view instantly. A built-in search tool makes it easy to find and isolate locations, even when managing dozens or hundreds of sites.

Report Hub officially launches in February, but operators can get an early look by booking a demo with the Adverank team.

A sneak preview gives you the chance to:

• Explore grouping strategies that match your ownership structure

• See live portfolio tagging and toggling in action

• Understand how Report Hub fits into your reporting workflow

Book a demo today and get an early look at what’s next.

Available Now: Custom Date Ranges 

While Report Hub officially launches in February, another major upgrade is already live inside Adverank Cloud.

Operators can now set custom date ranges across reports for any data point, at any location or across the entire portfolio.

That means you can:

• Match reporting windows to ownership or investor expectations

• Accurately measure before-and-after campaign changes

• Analyze performance during seasonal demand shifts

• Align reporting with the exact timeframe decisions were made

Still Love Spreadsheet? Our Data Will Be Exportable

Sometimes you need what you see in Adverank alongside data from somewhere else. 

Now you can export reporting data directly out of Adverank and into a spreadsheet. Clean, structured, and ready to share. Whether it’s internal analysis, ownership reporting, or deeper modeling, your data is no longer trapped inside a dashboard.

See it.

Export it.

Use it where you need it.

A Reminder: The ROAS Estimator Is Still One of the Most Powerful Tools in the Platform

All these updates help feed the most important metric when it comes to paid advertising, return on ad spend (ROAS)! 

The ROAS Estimator connects ad spend to reservations and move-ins, allowing operators to:

• Apply their own realistic attribution assumptions

• Estimate revenue impact from advertising based on calculated customer lifetime value (LTV)

• Evaluate performance without struggling with perfect attribution

  
  

Combined with the ability to set custom date ranges and Report Hub portfolio views, the ROAS Estimator becomes even more powerful, letting you evaluate decisions in the exact context they were made.

Smarter Reporting. Better Decisions. Less Guesswork.

Self-storage marketing has outgrown static dashboards and one-size-fits-all reporting where you need to wait until the end of the month to know what happened. As portfolios expand and strategies become more nuanced, operators need the ability to view performance from multiple angles quickly, clearly, and without manual work.

Report Hub, custom date ranges, exportable data, and the ROAS Estimator are all part of a larger shift inside Adverank: giving operators true control over how they see, explain, and act on their marketing performance.

Whether you manage five locations or five hundred, these tools are designed to help you move faster, communicate more clearly with stakeholders, and make confident budget decisions rooted in real data—not assumptions.

Report Hub officially launches in February, but early access demos are available now.

Book a demo to get an early look at what’s next for Adverank.