The New Blocks-Buster Coming this Summer in Self Storage
- 59 minutes ago
- 3 min read
Remember back in August 2024 when we announced we’re doing websites? Probably not, unless you were using SSM for your facility management system.
We launched the SSM Web Platform — a fully integrated website solution built exclusively for Self Storage Manager customers. The idea was simple: stop making operators wait weeks for their web guy to update a phone number.
Connect the website directly to the software they're already using. Make it fast, make it easy, make it look good.
Not an agency building a custom website on an existing platform like Wordpress or Hubspot. This is website management software built just for self storage.
Fast forward to today and we've got real customers, real sites, and real results. So what now?
We’re ready to Go Ape!
Say Hello to Blocks
We've been building the next generation of our website platform, and we've called it Blocks because that's exactly how it works. Drag, drop, configure. Build your storage website content block by block, no developer required.
This summer, we're dropping what we're calling the Summer Blocks-Buster, an ongoing wave of new features, integrations, and capabilities that are going to change how self-storage operators think about their websites. All for a monthly subscription.
Here's your sneak preview.
What's Already Awesome
Before we get into what's coming, here are the most recent updates:
New Hybrid Unit Inventory View — A cleaner, more polished way to browse available units that actually fits your brand instead of looking like a bolted-on widget.
Rental Flow Security — CAPTCHA and bot protection so your leads are real humans, not spam.
Hex Color Picker + Text Style Controls — More precise brand control without needing a developer.
Google Reviews + Maps Embeds — Customers can now see your reviews and find you on the map, right from your site.
Better Location Pages — Key info like address and hours is moving up the page where it belongs.
Now, let’s watch the previews!
What's Coming This Summer
Here's your exclusive preview of what's loading up in the Blocks pipeline:
More FMS Integrations
The SSM Web Platform was built for SSM Cloud customers. Blocks is being built for everyone. We're actively expanding integrations to work with more facility management systems across the industry, including Storable Edge, SiteLink, Monument, Cubby, QuikStor and more. If you run your facility on it, we want Blocks to connect to it.
A Whole New Block Library
We're building out a significantly expanded library of self-storage-specific block types — purpose-built components that make it easy to create conversion-focused pages without starting from scratch. More layouts. More flexibility. More move-ins.
AI-Powered Page Recommendations
Edward's getting involved. (That's our big gorilla AI mascot, in case you're new here.) We're building AI-powered page improvement recommendations directly into Blocks so you don't have to guess whether your pages are performing. The platform will tell you what to fix and why. Need some help writing that blog or header text? Just Ask Edward.
AI-Assisted Page Creation
Not sure how to build a great location page? Let AI draft it for you. We're adding AI-assisted page creation so you can go from zero to published faster than ever. Edward is going to be busy.
FMS Data-Powered Page Generation
Your facility management system already has all your unit data, pricing, and location details. Blocks will use that data to automatically generate and populate pages saving hours of manual work.
Self-Storage SEO Automation
Local search is everything in this industry. We're building self-storage SEO automation directly into Blocks. Structured pages, local signals, and the right metadata, without needing an SEO agency on retainer.
Web Rate vs. Promo Rate in Unit Inventory
Give your renters full pricing transparency right in the unit inventory module. See both the web rate and promo rate so they know exactly what they're getting, making visitors more likely to click "Rent Now."
Insurance Configuration Options
Choose whether insurance is offered or required during the rental journey and allow that to be configurable at the portfolio, location, or unit level. More control for operators, fewer surprises for renters.
ADA Compliance, Cookie Consent + More
Enterprise-grade stuff that matters: ADA compliance software, cookie consent management, and server-side analytics are all on the roadmap to make Blocks a platform you can build on confidently.
Get Ready for Blocks
Most self-storage websites are either outdated, overpriced, or owned by an agency that takes forever to make changes or charge for building new features.
Blocks is the alternative. It's your website, connected to your software, managed by your team, powered, supported and continuously improved on by Adverank!
We started with the SSM integration. We're going industry-wide. And this summer is when things really get moving.
